The batteries of electric vehicles are ideal for this: "Vehicle-to-Grid", it is the magic formula of the future, which turns cars into energy storage systems. These way electric vehicles will become a cross-innovation. Structures are softening! And a decentralization of the market will continue. What does it mean for the providers in the mobility markets if, in the future, energy consumers also become producers? It seems clear that providers of mobility infrastructures based on fossil fuels are facing enormous challenges.
Road-to-Vehicle, a solar cell surface road in China
The providers of classic mobility (car manufacturers, railways, public transport, airlines, etc.) will feel a changed self-image in dealing with mobility. In the future, road users will demand more consistency, less adjustment constraints and a clearer design, which will make it easier for them to use different modes of transport. If electro-mobility is to be established nationwide, a uniform usage structure will be unavoidable. Partnerships between car manufacturers and other mobility brands are becoming the norm, as this is the only way to standardize offers, interfaces and operations.
The access design will be decisive: simple, intuitive and standardized. Manufacturers expecting customers to have a large number of e-fuel cards in order to genuinely get electricity for their vehicles will perish in tomorrow's mobility market. Not isolation and the largest possible profit will determine the future success, but openness, cooperation and the resulting added value for customers. Joint research into better batteries, matching charging infrastructure, new drive technologies and lightweight construction will create a massive industry opening. Because developing everything single-handedly and bringing it to market maturity will hardly be possible anymore.
The industry will open up by itself, internally and externally, to fully exploit the potential of new drives and e-mobility concepts, but also to minimize risks. Niche providers such as the AEC Group have in the recent years set clear impulses and acted as providers of ideas. Until now OEMs are still finding it hard to estimate the customers buying behavior and to choose the right time to come up with the right product or the right service. Mobility brands will begin to work together to deliver smart solutions. The demands resulting from the establishment of sustainable mobility can only be met satisfactorily in a collaborative effort.
Energy supply, information and telecommunications technology, growing inter-modality - previously separate topics come together and even depend on each other. Trusting in the new is crucial to reach the masses. This requires established automobile brands, because their long-known quality will remain a distinguishing feature. In particular, the young and “still young” urban smartphone generation is very open to new mobility concepts and will drive forward the changes in industry with their demanding behavior.
The former traditional manufacturers will get completely new players with additional competitive pressure in the market. Telecom providers, energy companies, even restaurants and hotels are pushing into the e-mobility market with the provision and use of charging infrastructures and billing models. The fast-food chain, which wants to increasingly position itself as an environmentally conscious company, offers its customers charging stations for electricity refueling in their parking areas.
Newly designed models pave the way for the e-mobility era. Electric vehicles of all kinds will play an increasingly important role, especially for the dynamic megacities. They are quiet, environmentally friendly and especially suitable for short distances. Perfect for both private and increasingly corporate e-car sharing fleets. Automakers will be bringing new e-mobility concepts to individuals and businesses, especially through their car sharing and leasing offerings.
Buy a New Electric Car
Europaweit aktiv und bereit für Mitglieder Service
Informationen über die neuen Märkte Euroasia